e-Pro Certification Course (2 days)
Class Length: 2 days
Course Requirements: N/A
Class Description
The first part of the program provides high-level digital marketing theory, with practical suggestions for its consistent implementation. You will examine the modern consumer and discover how to capture and convert these prospects into clients. You will dive into an overall online marketing strategy that includes how to use content to engage consumers. Using the concept of the Hub and Spokes online marketing model, you will learn how to optimize your primary web-based presence (your hub) and align your other online marketing activities (your spokes) to connect with modern consumers and convert them into clients. You will also discover where to focus your efforts in social media and how to develop a consistent and sustainable content creation strategy. This course provides a thorough overview of social networks like Facebook, Twitter, and LinkedIn as well as image-focused social networks like Instagram and Pinterest. Intellectual property rules will also be covered, and online advertising and paid marketing will be touched upon. In addition to using technology to market your business, market your listings and connect with clients, technology is used throughout the buying and selling process. When home buyers and sellers do business with real estate professionals, they trust that the information they share will be kept confidential – so it is up to you to protect your clients’ data and protect it from data breaches. In the second half of the course you will learn about the importance of data privacy and security as well as how to develop data privacy policies and procedures and fulfill legal responsibilities created by a data breach.
CANCELLATION POLICY: N/A
Course Benefits
Designations and Certifications are a great way to make you stand out from the crowd and have that extra cutting edge knowledge to better succeed in this competitive market.
Shop Realtor®
Personal Success
Shop Realtor® has solutions for realizing a member’s potential. Through conferences, trade shows, events, forums and summits, there are opportunities to engage with and learn from a community of professionals, industry experts and thought-leaders. NVAR is the Realtor’s® local connection to the 400+ staff-member resources of the three-part Realtor® association network.
With classes and programs focused on developing Realtor® skills and expertise, NVAR is a business partner to rely on. Professional designations and elective continuing education are included in the packed programming calendar that fuels industry I.Q. The Shop Realtor® menu of in-store and online publications shares the latest professional development strategies to keep Realtors® operating at peak performance in a highly competitive marketplace.
REGISTER NOW!
Calendar of Events/Classes
https://www.nvar.com/realtors/classes/calendar-of-events
Course Catalog
https://www.nvar.com/realtors/classes/nvar-education-center/nvar-course-catalog/
